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Whitepaper

7 B2B MARKETING STRATEGIES YOU NEED TO KNOW ABOUT - Build a Better Marketing Plan

There will always be important new trends and techniques emerging in the B2B marketing industry, but thinking of your marketing strategy as a single, static, unchanging thing can limit your creativity. The best way to reach your clients and prospects is to adapt your strategy to fit their unique needs, no matter which marketing methods you choose to use. Change is the only constant, and as your buyers change and their needs and focuses shift, so should your marketing strategy.

Marketing Technology
Market Research
Sales
Whitepaper

How to Fuel Ad Sales with Your Tech Stack

In order to meet the expectations of advertisers in this digital-first age, news organizations must fine-tune their underlying sales engines – especially as they expand their product portfolios to include events, social media, branded content and more cross-channel offerings. This paper will examine how publishers and media can leverage end-to-end solutions to excel in the modern marketplace

Sales
Business Processes
Whitepaper

Boost sales productivity: How to lead your sales team back to growth

Productivity plays a huge role in the answer to both questions. Your commitment to improving productivity will be key to fixing the glaring problems revealed during turbulent times. In this guide, we share a few simple tips you can apply to your business — right now. We hope this guide can lay the groundwork for your journey toward higher productivity.

Sales
Whitepaper

The 5 Productivity Secrets of Successful Salespeople

In this e-book, we share advice from trailblazing sales leaders on the best ways to improve productivity and collaboration. Read on to find out how you can maximize time spent selling and focus on what matters most: connecting with your customers.

Sales
Whitepaper

Connect Sales and Service Around the Customer

Read this white paper to understand the significance of bridging the gap between the sales and service systems. And by doing so how you can take the customer experience to the next level – boosting customer loyalty and revenue growth.

Sales
Business Processes
Whitepaper

Trends in Sales Ops Report

How is sales operations driving growth during a crisis? We asked thousands of global sales professionals. Read this report for the findings.

Sales
Whitepaper

State of Sales: Insights from nearly 6,000 sales professionals on what drives business resilience and growth

What drives business resilience and sales growth during a crisis? We asked thousands of global professionals. Read the State of Sales for the findings.

Sales
Whitepaper

Better B2B: Taking E-Commerce to the Next Level

In this e-book you will find best practices and helpful information on salesperson expectations and how to navigate successful implementation without disrupting your sales teams, why documentation and content libraries are changing the landscape of B2B commerce, how to streamline the purchasing process with efficient search and navigation features and plenty more...

Sales
Whitepaper

Dangerously MisLeading: How some companies drive more pipeline without inbound SDRs

We have an inconvenient idea. The idea that inbound SDRs may not be necessary to driving meetings. Learn more in our guide.

Sales